Healthcare Start-Ups Discuss EU Market Barriers in Zagreb

Innovative European healthcare start-ups met in Zagreb, Croatia, to share insights on overcoming fragmentation and regulatory hurdles when entering EU health markets. (Croatia, wider EU)

Panel participants outlined challenges such as diverse national regulation, capital access limits and slow commercialisation pathways in EU healthcare systems. Stakeholders emphasised the need for harmonised frameworks to support scaling healthtech solutions across member states. These discussions signal ongoing industry efforts to streamline market access and strengthen innovation pipelines in Europe’s health sector. HPC Consultancy can assist clients with market entry assessments, regulatory navigation, and tailored strategies for European medical tourism and health services expansion.